Marketing “Real” Bodies

Marketing “Real” Bodies
The models were presenting the spring line that Toledo had created for Lane Bryant, the plus-sized-clothing chain. … (The industry standard for “plus-size” models starts at a size eight, while Lane Bryant's store sizes generally begin at a fourteen …
Read more on New Yorker (blog)

Coldwater Creek Preparing to File for Bankruptcy
Coldwater Creek, known for its catalogs selling a variety of women's clothes and accessories as well as mall-based retail stores, has struggled for months. … In March, plus-size women's retailer Ashley Stewart Holdings Inc. filed for bankruptcy …
Read more on Wall Street Journal

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